Not Just for Wild Game
Unlike our original BBQ rub, Texas Wild leans into bigger, bolder flavors with larger pieces of onion and garlic combined with a signature mix of salts, sugars, and spices. It delivers a deeper, more complex taste with just the right amount of heat—not overpowering, but enough to wake up your taste buds and bring out the best in any protein.
While it still shines on wild game, today countless customers have embraced Texas Wild as their go-to seasoning for pork butts, tri-tip, chicken, brisket, and ribs. One loyal customer in California has won multiple trophies on the BBQ competition circuit using Texas Wild, and it remains his secret weapon for serving award-winning smoked tri-tip. He’s not alone—pitmasters and backyard grillers across the country have discovered that Texas Wild adds an unbeatable punch of flavor to everything it touches.